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Social Media Performance Group's books include the just released The Infinite Pipeline: How to Master Social Media for Business-to-Business Sales Success and the Be a Person book series.

Infinite Pipeline 
The Infinite Pipeline: How to Master Social Media for B2B Sales Success - Sales Person Edition bit.ly/InfPipe

Read Chapter 1 for free

Be a Person - Enterprise Executive Edition
Be a Person - Enterprise Executive Edition - Paper bit.ly/BeAPersonE
Be a Person - small and medium business executive editionBe a Person - Small and Medium-Sized Executive Edition - Paper http://bit.ly/BeAPersonSMB
Be a Person - Non-Profit Executive Edition Be a Person - Non-Profit Executive Edition - Paper: bit.ly/BeAPerson Kindle: http://bit.ly/BeAPersonK Be a Person - The Social Operating Manual for Enterprises
Be a Person - The Social Operating Manual for Enterprises - Paper: bit.ly/BeAPersonEFull (430 pages)
Be a Person - The Social Operating Manual for Churches, Non-Profits, and Charities Be a Person - The Social Operating Manual for Churches, Non-Profits, and Charities - Paper: bit.ly/BeAPersonNPFull (426 pages)

Watch this space for information for ordering the subsequent versions of the book, including:

  • Be a Person - The Social Operating Manual for Small and Medium-Sized Business (400+ pages)



Here are the chapters in  Be a Person - The Social Operating Manual:

  • What is Social Media? Social Networking? Social Computing?
  • Why Social Media?
  • How is Social Media Relevant to Non-Profits?
  • First Steps Toward a Social Media Strategy
  • SMPG Social Media Readiness Survey™
  • Decide What Your Organization Will Do About Social Computing
  • Create Social Computing Strategies
  • The 10 Commandments of Social Computing
  • How to Engage with Social Computing
  • Listen to Your Community
  • Find Your Community
  • Engage Your Community
  • Ask for the Commitment
  • Measure Results
  • Executing Your Social Computing Strategy
  • Set Yourself Up on Social Media Sites
  • Setting Up LinkedIn
  • Setting Up Twitter
  • Setting Up Facebook
  • Setting Up YouTube for Non-Profits
  • Setting Up Blogging
  • Building Your Community
  • Community Building Checklist
  • Afterword
  • Who is the Social Media Performance Group?
  • Acknowledgements
  • Resources




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Last Updated on Thursday, 07 March 2013 21:56
 
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