|The Enterprise Social Media Framework|
|Written by Administrator|
There's lots of buzz and lots of confusion around the use of social media or social networking. Many experts talk in terms of the tools you can use and the techniques you can employ.
And much of this advice may be valuable to smaller organizations.
However, if you're a large enterprise with an established culture, and large marketing, sales, and customer service organizations, it can be hard to know how to get started.
That's why we've created the Enterprise Social Media Framework™.
We understand large companies, and we understand how social media can benefit your organization.
The framework is always improving as more people offer their ideas and insights. But like most frameworks, it is not a blueprint for integrating social media into your enterprise. Rather it encompasses a wealth of information and best practices you can use (with or without our help) to create your social media strategy and develop your plan to transform your organization.
Mike Ellsworth of Linked InSolutions is creator of the Enterprise Social Media Framework and an entrepreneur, trainer, and speaker with 15 years experience on the Web who has been a LinkedIn user since 2003. You’ll gain the benefit of Mike’s 24 years in enterprise IT, and 6 years as an IT strategy consultant helping companies from the Fortune 200 to small businesses adapt technology for business advantage.
The framework is the result of our work with several very large organization on social media strategy and implementation.